How Does Your Website Fare?

I know there are some really bad small business websites out there, but some fresh numbers paint an alarming picture.

The stats come from “SMB DigitalScape,” a data tool that’s being jointly promoted by BIA/Kelsey and vSplash, the company that created the tool. The numbers were distributed last week in conjunction with the beginning of BIA/Kelsey’s ILM East show.

How bad is the picture? Consider these pullouts from the news release:

• 60 percent of small business websites don’t have a phone number listed on the home page
• 75 percent are lacking an email link on their home page
• 66 percent don’t have a contact form to enable consumers to request information.
• 93 percent aren’t mobile-friendly and “will not render successfully on mobile devices or smartphones”

I’m confident that the majority of small business owners haven’t given much thought to how their website looks and functions on mobile devices. We currently have a special promotion that gives clients with new Website projects with us a mobile version of their site for free.

Call us anytime for a free analysis of your Website and learn how we can bring more users to your site and convert more of those visitors to customers in 2012.